Pour Moi Bra Size Chart & Sizing
Broad-range mid-market UK label: everyday and swim across B–K at accessible prices.
Pour Moi in numbers
Pour Moi covers a wide grid (small to full-bust) with everyday, lace and swim collections. Fit is close to label with slightly soft bands; a good first stop for UK sizing at high-street prices.
Your measured size in Pour Moi
How this is computed: your US size converted into UK notation, then adjusted for how Pour Moi typically grades: soft bands, true cups.
Where Pour Moi sits on the size grid
Cups B–K. Not every band–cup combination exists; the largest cups usually appear on mid-range bands only.
Best for:
- Value UK sizing across the range
- Bra-sized swim
- Everyday lace and t-shirt
Pour Moi bra size chart (UK sizing)
Open the interactive size chart →
Pour Moi labels in United Kingdom notation. Rows are bands (UK number, US equivalent in brackets); columns are cup letters as Pour Moi writes them. Each cell links to that size's guide.
| Band | B | C | D | DD | E | F | FF | G | GG | H |
|---|---|---|---|---|---|---|---|---|---|---|
| 30 (US 30) | 30B | 30C | 30D | 30DD | 30E | 30F | 30FF | 30G | 30GG | 30H |
| 32 (US 32) | 32B | 32C | 32D | 32DD | 32E | 32F | 32FF | 32G | 32GG | 32H |
| 34 (US 34) | 34B | 34C | 34D | 34DD | 34E | 34F | 34FF | 34G | 34GG | 34H |
| 36 (US 36) | 36B | 36C | 36D | 36DD | 36E | 36F | 36FF | 36G | 36GG | 36H |
| 38 (US 38) | 38B | 38C | 38D | 38DD | 38E | 38F | 38FF | 38G | 38GG | 38H |
| 40 (US 40) | 40B | 40C | 40D | 40DD | 40E | 40F | 40FF | 40G | 40GG | 40H |
| 42 (US 42) | 42B | 42C | 42D | 42DD | 42E | 42F | 42FF | 42G | 42GG | 42H |
| 44 (US 44) | 44B | 44C | 44D | 44DD | 44E | 44F | 44FF | 44G | 44GG | 44H |
Coverage is approximate to the brand's core collections; the largest cups typically exist on mid-range bands only. Convert US DDD → UK E before reading.
Does Pour Moi run small or big?
Pour Moi bands run soft or stretchy across UK bands 30–44: many wearers take a band down and a cup up to keep the volume, and the band retires sooner than a firm one.
Pour Moi cups grade true to the measured difference from B to K: a gap or overflow in the measured letter is a shape signal, so change the cut before the size.
Pour Moi wires are average width for the UK system. Straps: Standard.
What to try at Pour Moi
| Line | Notes |
|---|---|
| Flora | lace balconette |
| Aura | molded t-shirt |
| Energy | sports |
| Swim | bra-sized swimwear |
| Shape | Try |
|---|---|
| Full on bottom | Flora |
| Full on top | Aura full cup |
| Shallow | Aura |
| Projected | Flora |
| Wide-set | Aura plunge |
Not sure of your shape? The fit guide explains the five shapes and how to recognize yours.
Comparisons in Pour Moi’s neighbourhood
Side-by-side sizing, fit and your size in both. All comparisons →
Similar brands, different fit
D–K fashion at accessible prices, with generous cups and true bands; Scantilly is its bolder sister label.
Heritage British lingerie (the Wonderbra's original home) in a mainstream UK range with a fashion lean.
Fashion high-street lingerie in mainstream UK sizes with in-store fitting.
Pour Moi sizing: answered
What sizing system does Pour Moi use?
Pour Moi sizes in United Kingdom (UK) convention: bands 30–44, cups B–K. Convert your US size into UK notation before ordering.
Does Pour Moi run big or small?
Pour Moi bands run soft or stretchy across UK bands 30–44: many wearers take a band down and a cup up to keep the volume. Pour Moi cups grade true to the measured difference from B to K.
What is my size in Pour Moi?
Start with your measured size, convert it to UK notation, then apply the brand's grading: many wearers take a band down and a cup up to keep the volume. The calculator on this page does both.
What is Pour Moi best known for?
Flora: lace balconette. Also: Aura (molded t-shirt); Energy (sports).
Which Pour Moi bra suits my shape?
Full on bottom: Flora; Full on top: Aura full cup; Shallow: Aura; Projected: Flora; Wide-set: Aura plunge.
Are Pour Moi sizes the same as Curvy Kate?
Same notation where the systems match, different fit. Pour Moi: soft band, true cup, average wire. Curvy Kate: true band, generous cup, average wire. Convert the label, then apply the fit notes.
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